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    SOUTH AMERICA
       advantage, because I can keep a safety stock in our company and if it appears we are running short of any product, we can just make a request to the factory, and within an hour the product is already in our retreading facility "he says.
Vitória Retreading is located in the state of Paraiba, but also covers Pernambuco and Rio Grande do Norte states. Today, the company owns a subsidiary company, but expansion plans are in full swing.
"I intend to take this experience and pass it on to the retreading market, which is still a growing market,” says Álvaro Pithon, who worked for a multinational in the tyre segment for nearly 18 years. The company works only with truck tyres, serving fleets, independent truck drivers and other customers.
Recap Tyres, with 25 years of experience, specialises in the retreading of truck and light truck tyres, but serves the agricultural and OTR segment, outsourcing this service.
According to Alex S. Schöfer of Recap, the retreader seeks always to offer the very best to its customers. After follow-up testing of Moreflex products he commented; "Given the quality of products, excellent performance in the tread of the M Series line, and additional support in retreading processes (such as the MAC system and the management of processes that the use of the product requires), today we are sure we are working with the very best in the retreading market."
The partnership was signed between
Moreflex and Recap in June of this year and Schöfer comments on the differentials offered by Moreflex, compared to the experience that the retreader has elsewhere in the market. "We emphasise the high performance of Moreflex products. Treads from the line H Series, for example, offers mileage performance that is superior to the competition. Another advantage is the reduction in the use of glue and binding, reducing production costs, increasing the profitability and competitiveness of the retreading process," he says.
Schöfer also comments on the quality of Moreflex’s training staff, which are always present to provide the necessary support. “The actions of representatives of Moreflex are of paramount importance to product quality. This integration of Moreflex with our staff, assists in attracting new customers and in meeting the strong demand for tyre management."
For the commercial and marketing director of Moreflex, Saulo Muniz Gonçalves, Moreflex offers unique products with pioneering and exceptional quality that cater to multiple segments of the transport sector, offering something different within the retreading industry.
"The company fosters a strong and seamless integration between the retreader and the user, offering ideal solutions for retreading, combining quality, economy and environmental protection with the rational use of resources and personal development," he says.
Marangoni Promotes Training at Mourão Tyres
Marangoni has added another authorised retreader to its network: Mourão tyres, from Guarapuava, Paraná State, a traditional and well- known company within the tyre sector.
To launch the partnership, Marangoni carried out a training course for employees of the company. The main goal was to pass over all the information and
on the target audience and achieve growth in regional performance.” "The training was excellent,” commented Severus. “We saw effective participation and acceptance by the authorized retreader, particularly with regard to retreading with the ring system, which is a Marangoni competitive edge.”
The manager of the Mourão Tyres, Fábio Szychta, added; "Marangoni
  knowledge available at Marangoni for the new client. Marangoni consultant Adenilson Severus explains; "the training was directed to our product and market positioning, with emphasis on the differential offered by Marangoni. In this way we enable the authorised retreader to focused
has great product lines, which meet the needs of the market as a whole. Also, we know that the company is committed to helping us to grow.” Besides this, Szychta emphasised that the Marangoni package also offers a strong differential to the company.
    Marangoni Tyre Control Software Allows Optimisation of Work
With an initiative to ensure the best investments in technology, Marangoni has innovated by offering Marangoni Tyre Control. The product is a tyre management software package for fleets, which, through centralised control, ensures the optimization of work practices. According to Marangoni Product Manager, Fabiano Santos, the software is a practical tool, which is easy to use and self-explanatory, which directly reaches the fleet owner and Authorised retreader. "The fleet owner will be the main beneficiary, since he will have a more reliable, simple to use tool which allows the management of tyres, related costs and even the fleet. For the Authorised Retreader, it is also very important, since customers may prove the benefits of Marangoni products. This includes direct evaluations based on the competition; the assessment
of suspended axles which allows a better control of the tyre and real knowledge of the intrinsic quality of the product, plus the option to control spending not only by tyre mileage, but also by the hour," he explains.
Santos highlights the fact that the software will allow for a network installation server database with a relationship that allows for inventory control, preventive maintenance control, the functionality of the tyres in motion, among other benefits. Marangoni Tyre Control also enables the organisation of information in more than 15 reports / models ready for use, with versions available in Portuguese, Italian and Spanish. A demonstration of the Marangoni Tyre Control software can be viewed at http://www.dasistemas.com.br/dow nload/logmein.msi.
 Unique Achieve ABRH Top Human Being Award 2014
Unique Rubber Technologies recently won the Top Human Being Award, sponsored by ABRH-RS (Brazilian Association of Human Resources). The award
was given on the 1st of October, at an event in the Ballroom Náutico União, in Porto Alegre (RS), Brazil.
The company was recognised for
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