Page 58 - RB-75-15-4
P. 58
LATIN AMERICA
Familiarisation Events for Marangoni Dealers
Continuing with our strategy, we opened 20 retreading units together with our business partners. Best Drive is a natural evolution of the company's operation in that niche," he explained.
The Best Drive retread process employs automated equipment that results in higher quality and productivity. "The great advantage that we offer is the possibility to keep the design of the tread and the use of the same compound as the original tyre. This allows us to provide a substantial gain over other retreading methods," adds the national manager for sales of retreading products, Gustavo Gonçalves.
The ContiTread bands come to Brazil in 12 designs. They are produced in Morelia, Mexico. They are used for
August saw two of Marangoni do Brasil’s clients hold events to thank clients and friends by way of social events aimed at familiarising the guests with the retreading process. Multitirecap celebrated two years of business and attendees were able to view the whole company organisation, including repairs, retread, training and management services.
The event was a great success with the social aspect around the breakfast
Gerard Majella, also made a presentation by handing a two year service plaque to honour the Multirecap Team. The event ended with a lunch offered to all present. Capri Pneus was another Marangoni client that held a familiarisation event for its clients. Once again the event was an open day for guests to understand the whole retreading process and to view the quality and detail of the Marangoni franchise
long distance regional traffic, urban traffic, and construction loaders and can be applied to tyres of any brand. According to Continental, Brazil retreads 8.8 million truck tyres per year and is the second largest market in this segment: Second only to the United States. According to the Brazilian Association of Tyre Retreaders (ABR), the industry generates nearly $ 5 billion a year, from 1,257 retreaders of commercial tyres and 18 suppliers of raw materials and generates more than 40,000 direct jobs.
Dpaschoal Offers Basic Skills Training for Women
offered to guests was particularly positive, with raffles and giveaways to remind people of the event.
The Director of Multirecap, Cristiane Haro, gave the audience some of the history of the company and thanked them for their presence. The commercial manager from Marangoni,
operation.
Company director Adilson Franchi thanked everyone for their support and Marangoni’s commercial director, Flavio Bettiol also attended to give support from Marangoni and award a service plaque to Capri Pneus.
In a male dominated industry in a male dominated country, one of Brazil’s largest fleet service companies, Dpashoal is using its vast resources to help train women in the basics of automotive mechanics.
The company operates 11 retread outlets and 17 service centres with more than 3,500 employees at a total of 500 outlets across Brazil. It is therefore well placed to take on the social responsibility of opening up the world of vehicle maintenance to the female market.
Dpashoal is a company with a social
conscience and it took 6th place in an award for Social Responsibility and Sustainability in the Retail sector in the year 2014.
Seven years ago the company broke new ground by introducing a new business model, based on the Green Economy programme. In all the stores, customers are greeted with the following proposal: before changing any tyre or part, you need to assess whether it is really necessary.
In many cases, customers leave the stores without exchanging a part, but with an assessment of the products.
Continental Opens First Brazilian Retreader
Recaufair, held at the Expo Centre Norte, Sao Paulo, Brazil offers a window into the frenetic world of retreading in Brazil. The event started in 1996 and has grown with the rubber and tyre industry in Brazil. It is without doubt the largest and most influential tyre event in Latin America. The fair presents the complete tyre production chain: raw materials, manufacturing, equipment, maintenance and final recycling. Parallel to the fair, specialists in many key sectors of the industry offer breakaway meetings and technical professional retraining lectures.
Over ten thousand visitors, including carriers, automobile industry
specialists, service stations, retreaders, and specialty shops both exhibit at the event and visit to make contact with suppliers and clients alike. Recaufair is a an excellent place for those looking at accessing the South American market to start, or, for those looking to buy equipment from one of the busiest retread sectors in the world to come to view the market. Naturally the big names will be present, Vipal, Elgi, Marangoni, plus Brazilian companies looking to expand such as Tipler, Moreflex and Borex, plus there will be visitors for other South American nations, such as Dobermann from Venezuela.
Continental recently opened the first of its retread outlets in Brazil. The Best Drive outlet is located in Mogi das Cruzes (SP), and has a total area of 1800 square metres and has the capacity to retread 1500 truck and bus tyres per month.
The Best Drive unit is designed to allow for future expansion up to 5,000 tyres monthly while maintaining the existing layout and
current machinery. The facility includes space for the sale of new tyres and a full wheel and suspension service facility.
"We started to work on this project almost three years ago,” said Continental's CEO for Mercosur, Renato Sarzano.
“We started with the sale of ContiTread treads, which maintain the characteristics of our truck tyres.
58 Retreading Business
Recaufair – Pneushow 2016