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AUSTRALIA
Arctic Cool purchased the shearography machine following their agreement with Brisbane City Council
example, we are preparing new advertising materials to help transmit our messages to the end user.” While Bandag currently hold about 55% of the marketing in Australia, Goodyear, Dunlop and Michelin shares around 18% and 11%, respectively. Marangoni and Nam Bee both at around 3%. Vipal claim to be in the middle of the pack with approximately 9%. On these competitors, Campanharo said, “The main challenge for us to catch up with competitors ahead of us in the market, whilst shoring up against the new cheap tyres.”So, taking this competition into account, what services and support are Vipal offering to their dealers to keep them a step ahead of the
pack? Well firstly, Vipal offer training to help them to explain the benefits of retreading and its process. Moreover, Vipal continue to offer tests to their customers to help provide the data that back up the quality of the treads. Campanharo expands, “we are working on carr ying out tests for our Vipal compounds to hopefully supply more dealers. The tests with the Eco-treads are a new development. Although the Eco- compounds have been available for a while, it is part of constant effort to provide better service.”
run by the Way
family for 40 years.
In that time, they
moved through a
number of
locations, before
settling at their
current base in
Carole Park for
approximately the
last 20 years.
David Way and his
wife Kirsty run the
retread factory,
which employs 15
people in total,
covering drivers,
sales and
production staff.
This includes their
son Hamish who
joined the operation
in November. Arctic
Cool also have a
tyre shop selling car
and 4-wheel drive
tyres, whilst additionally doing a high amount of servicing for Brisbane and Ipswich councils. The Tyreright Tyre Store has 11 employees and is managed by David’s brother and his wife, further illustrating the fact that Artic Cool is a family business, a characteristic with which this magazine and players in the
Arctic Cool Stays Calm
Despite Frosty Market Conditions
retreading industry are undoubtedly familiar with.
Over a single shift, Arctic Cool produce roughly 75 retreads per day, starting at 5:30am and 6:00am and finishing at 2:00pm. In the past, their production was at around 100 retreads per day. It won’t take readers of this magazine much to guess the
2018 sees Brisbane based retreader Arctic Cool and Vipal celebrate their 10-year relationship of collaboration. The 10-year venture has seen Arctic Cool order 98 containers from Vipal in what Retreading Division Manager David Way referred to as
a “brilliant relationship” that is underpinned by the “underlying quality of the Vipal treads.”
Arctic Cool has been in business since 1975, and in the Way family from 1977. In 1977, David Way’s father bought the retreader, meaning the company has been