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NEWS EXTRA
Dobermann Renews Corporate Website
The new Dobermann website will shortly be online, renewed in its content and look. The renovation of the digital appearance of the company has been directed by the Marketing Department of Dobermann. “The renewal of our website, now completely responsive, aims to build a storytelling of value and quality” claims Ruggero Pecile, Managing Director of Dobermann Europe, who also adds “this is a necessary upgrade, considering our path of constant growth and innovation.”
With the new webpage, Dobermann aims to achieve an innovative form of communication which reflects its history and its experience of over half a century in the area
of tyre retreading.
The new site is very clear and completely user-friendly: users can surf it easily and move around intuitively thanks to the new layout design. In it you will be able to find a dedicated page for Dobermann products completely renewed, with access to detailed information about all
the product ranges, which are being grouped by typology and function; a new section where the company will be publishing its latest news, along with those concerning the retreading sector; finally, there will also be a special area where you can find all the information you’d need to know about Doberman, with a specific section on retreading containing technical information about the different production processes.
Among the main innovations, in the next few months Dobermann will be launching an online store, where customers can place an order from their desktop or on their mobile devices, since the portal was built with responsive technology to make it accessible for all devices and resolutions. Moreover, you will be able to subscribe to the newsletter in order to be updated about curiosities concerning the company and the launch of new products and services, as well as news from the world of tyres. You can visit the website at www.dobermann.org.
Marangoni Focuses on Circular Economy
Marangoni's participation in Autopromotec 2017 did not just focus on its core business of retreading but also demonstrated how the Group has developed a core long-term vision of contributing to the transition from linear economy to circular economy, for a more efficient use of the planet’s resources.
In addition to the two stands of the Marangoni divisions operating in the retreading sector, a third exhibition space was fully dedicated to the benefits of retreading in the circular economy sphere. The exhibition, located in Hall 15, was designed to invite visitors to reflect on a sustainable system, perfectly in line with the definition of the Ellen McArthur Foundation - "an economy designed to regenerate on its own". It is a system in which all activities, starting from extraction and production, are managed so that someone's waste
becomes someone else’s resource. Not everyone knows that it takes 100 years for a tyre to degrade. Through retreading, tyres can acquire extra "lives", thus considerably reducing their disposal rate. According to estimates made by Marangoni, based on the aggregation of data from major tyre retreading associations, retreading enables savings of 4.55 million tonnes of tyres every year, which are not emitted into the environment, as well as 3.90 billion litres of oil and other derivatives, and Euro 8.45 billion in the transport industry. These figures were contained in an infographic located inside the exhibition space, near an exhibit that let you touch the "ingredients" of this industrial process by hand, namely a used tyre, a buffed tyre- casing, a Rringtread tread and finally, a retreaded tyre made with this technology.
New Warehouse for Michelin at Stoke
Michelin has announced plans for further investment in the Stoke with a new 12,000 square metre warehouse.
The French company plans to step up manufacturing at its Campbell Road headquarters, in Stoke.
Over the last five years, Michelin has increased its productivity by 35 per cent, and it is looking to increase it even further.
At the moment, Michelin manufactures 850 retread tyres every day – just over 250,000 a year.
The new warehouse – which will open at the end of November – will allow the company to manufacture 1,100 tyres a day. John Young, managing director at Michelin Tyre, said: “We have recently modernised our retread
operations at Michelin because it is a very special and important part of the business.
“Without our retread operation, all of the old tyres that come to us would be scrapped. So, it is an economically and environmentally beneficial process and, at the same time, shows us where we need to be in the race to become more environmentally-friendly in the future.”
Michelin has ploughed more than £25 million – including a £4 million Government grant – into the site over the past five years.
Factory manager Jonathan Wright said: “In any business, you need to have a vision for the future. “Our vision had three principles: innovation, flexibility